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It’s all in details

As reflected in our slogan, it's all in the details, whether directly through our garments or implicitly throughout the creation process.

Our commitment to transparency is reflected in our engagement with the environment and artisans, contributing to fair fashion.

Clothes of Excellence

We rigorously select the highest-quality raw materials, favoring natural, sustainable materials. Our garments are mainly made in Europe, demonstrating our commitment to supporting healthy manufacturing practices.

Each product page offers total transparency, highlighting details of the materials used and the country of manufacture of our creations.

The quality of our partner factories

We pay meticulous attention to the selection of our partners involved in every stage of the creation and manufacture process. This approach leads us to collaborate exclusively with world-renowned factories that share our commitment to quality, sustainability and environmental protection.

Our network of partners is mostly based in Europe, with a few partners in Asia. All our partners, whether European or Asian, rigorously adhere to the most stringent environmental standards and ensure the well-being of their workers.

Clothing that respects the environment

We believe that the quality of a garment goes hand in hand with respect for the environment. Our commitment is demonstrated by our use of natural and organic materials in the manufacture of our garments. When this is not viable, we choose recycled materials, thus reducing our ecological footprint.

We carefully monitor manufacturing processes to minimize impact on the planet, optimizing water consumption and reducing plastic waste to ensure total sustainability, both for our garments and for the preservation of our precious ecosystem.

Choose Pals, to counter overconsumption

We take an active stand against over-consumption by offering durable clothing, designed to stand the test of time and stay with you year after year.

We deliberately restrict the number of pieces in our collections and the frequency with which they are released, because our priority is to present garments of irreproachable quality.

As seen in

"Luxury and Bretagne: Etienne's ambitions for his clothing brand".

"A special t-shirt full of details that perfectly represents the brand".


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